INNOVATION AND INVESTMENT POTENTIAL OF THE ECONOMY OF UKRAINE

Abstract

The concepts of innovative development and investment development of the country closely interact and mutually
determine each other. The problem of innovation and investment potential is especially relevant in developing and actively
transforming countries, among which Ukraine is an influential figure in the international economic arena. The purpose of
the research provided was to analyze and highlight the central emphasis of positioning for the innovation and investment
attractiveness of the country's economy with a focus on scientific and reference sources, reflecting the outline of these issues
in the foreign or foreign-targeted information and research space. In recent years (2014-2021), within government efforts
there have been made important steps towards intensifying the innovative capabilities of Ukraine. Among the investment
opportunities "Ukraine-2020" the areas of IT, agribusiness, industry (heavy industry, fashion industry, aerospace industry,
auto parts, pharmaceuticals, etc.), energy, oil and gas niche are highlighted. The innovation and investment potential of
Ukraine is a matter of prime necessity when planning the development of external vectors of the economy. The current
government policy is aimed at establishing an attractive investment climate for the state, which is noticeable in economic
planning and strategic directions of legislative and regulatory activities. Attracting foreign investment is a tool to overcome
the capital deficit to ensure sustainable economic development.