THE ROLE OF ANTIC PRESENTANTS IN COMMERCIAL SECTOR

Authors

  • H. Zymovets

Keywords:

business name, mythological proper name, precedent texts, motivation

Abstract

The article deals with transfer of mythological proper names to the business names class. The author researches peculiarities of semantic shift within the proper names class, as well as groundі for use of ancient mythology in the business names area.

Published

2018-06-26

How to Cite

THE ROLE OF ANTIC PRESENTANTS IN COMMERCIAL SECTOR. (2018). Scientific Notes of Ostroh Academy National University: Philology Series, 1(24), 90-93. https://journals.oa.edu.ua/Philology/article/view/935