Ethical and linguistic features of business English telephone communication
The article is devoted to the study of the specifics of business communication. Particular attention is paid to ethical and linguistic research in the field of business telephone communication. The article summarizes the concept of language etiquette, provides its rules; discusses the features of modern business ethics, specifies the role of vertical (status) and horizontal (social) distance, provides recommendations for business English telephone conversation. The article deals with stable etiquette expressions, because observing the rules of etiquette of telephone conversation, you can demonstrate not only your business professionalism, but also the general culture, education; formula of expression of your own opinion; models of business telephone communication; the article also provides examples of clichés necessary for the implementation of this type of English communication, according to the ethical standards of business telephone conversation; the author considers the use of a conditional mood for expressing a polite attitude to the respondent, tactics of avoiding straight refusal, which are common depending on a particular English-speaking country. The article focuses on the skill of negotiation, which requires not only individual qualities, but also ethical and linguistic, psychological and linguistic training, in order to achieve maximum effectiveness of the communication process.